Intellectual property rights, the weakness of Chinese enterprises
Patents can often be understood as special powers. The patents mentioned in the Patent Law mainly refer to patent rights and are part of intellectual property rights. There are three types of patent applications at home and abroad: appearance patents, utility model patents and invention patent applications.
In the 21st century, where technology is developed, property rights have become the core competitiveness of many developed countries. If a well-known product is not protected by intellectual property rights, then the brand may be registered by others, others are not lucky to tell you, but only for the other party to promote. If you sue you for infringement, then the loss can be imagined.
In the eyes of international friends, we are a country that imitates weak creation. For this reason, the Milan exhibition, which is famous for its design, has not let the Chinese companies participating in the exhibition be wronged. As China's development is in line with the world, the government is paying more and more attention to property rights. Enterprises are becoming more and more aware of their importance to their own development. Trademark registration and patent protection have become escorts for slightly larger enterprises. Large groups often have their own intellectual property departments.
Despite this, property rights knowledge is currently not popular, especially in the development of unregulated lighting industry, design, imitation lights, and new changes, making many companies exhausted, for this reason, some companies have been plagiarized, simply changed to create... ...only a few companies can stand in the storm, these companies generally have strong design and development capabilities, and know how to use laws to protect themselves.
Patent achievement color acrylic expert
Thousands of lightings, known as color acrylic experts, are such enterprises. Everyone knows in the ancient town that the first one to make a fuss about the acrylic lampshade is the thousands of lightings. She makes the perfect combination of lighting and art.
"Now, all the streets are selling lights like us. Some customers told me that they are in other corporate exhibition halls and saw a model of thousands of lighting products. Some staff told them that this is a thousand. The products of home lighting, they can make the same lights as thousands of lamps, and the price is more favorable..." Liu Bang, the person in charge of thousands of lighting, said with a smile, "This is a good thing. Give us branding."
Patent Li Wei easily fights Li Gui
Thousands of lights are hanging out at this time – a celebration of the success of utility model patents. At the same time, please go to the market to go to the market.
"We don't want to go to court, do business and make money, and make money mainly by products. As long as the companies that copy our products are conscious, withdraw the lights from the market, don't cause too much harm to us, we can never go wrong." Liu said slowly. .
At present, thousands of lightings have applied for more than 40 utility model patents and appearance patents, and won several patent certificates. At the same time, due to the strong design and development capabilities of thousands of lighting, a number of new patents have been reported to the National Patent Office.
"I have done a lot of products before, and I have not paid much attention to intellectual property rights. I have to pay a lot for the tuition fees. In fact, there are so many enterprises in the ancient town. One or two new lamps are developed every year, that is, one or two thousand new models. Everyone will not be so tired." Liu, who designed the birth, could not help but sigh.
Patent creates a win-win for manufacturers
"Resellers sell our products with peace of mind and money, and we will be fine. We can fully devote ourselves to product development." Liu said that the most important application for patents is to provide a guarantee to the partners. There are thousands of people in the lighting market. It is very lively. "Sometimes when we open the door, we come to the guests. We are all busy, there are a lot of dealers, and there are quite a lot of imitation lights." Miss Liu smiled.
In the morning when the banner was hanging, the reporter came to the dealer of Chengdu, Mr. Zhou, when he talked with the heads of thousands of lighting. He said that he would take out more than 60 square meters of the newly renovated store to sell thousands of lighting products. When signing the agency, thousands of lightings made a hesitant hesitation.
Mr. Liu said that thousands of lighting contracted customers will certainly enjoy the full support of the company: patent protection, market protection, etc. "Now it is the signing of some agents, the products only come out, I am not very satisfied, but these brothers They are very confident to do well, and they can only develop while doing it." Liu, who has always been very low-key, said modestly.
A large number of patented products, several new and series products, are not enough. Perhaps this is what the winners need in a highly competitive market.
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