At the end of 2017, foreign media broke out that Amazon told Nest that it would no longer list new Nest products, including smart thermostats and home security systems. It was revealed that the decision to "no longer sell" came from the top and has nothing to do with Nest products themselves. . Amazon declined to comment on this news, and Google did not respond to this news.
But recently there have been reports that Google Nest has decided to stop selling its products on the Amazon platform. According to professionals, the fuse for mutual "blocking" comes from the direct competition between the two products over the years. Of course, this is not the first time Amazon has stopped selling Google’s products. The previous Chromecast and Home smart speakers competed directly with Amazon’s Fire TV and Echo smart speakers, but were blocked.
Although once the current inventory is exhausted, Amazon will no longer sell Nest-related products. But third-party sellers on the platform can still sell Nest products. Foreign media pointed out that the suspension is of great significance to Amazon, because Amazon is working hard to develop a new computing platform that will compete with Google in the computing field in the future.
In October last year, Amazon launched the "Amazon Key" service. In December, Amazon announced the acquisition of Blink in order to better promote the Amazon Key business. In February of this year, the acquisition of Ring, the manufacturer of video doorbells, was also aimed at supporting Alexa to move forward. Expand on multiple smart home devices to build a complete closed loop of community services. These mergers and acquisitions will help Amazon improve its ambitious plan to deliver parcels to families, thereby competing with Google in the connected home market.
Contact current, at this time when the two technology giants are vying for control of connected home appliances, and as the control center of electric lights and TVs, Amazon's voice assistant Alexa occupies a decisive leading position. According to foreign media analysis, thanks to Alexa and Echo devices, Amazon has seized an early lead in the field of voice-activated computing. But Google is accelerating to catch up-Google Assistant, the Amazon Alexa competitor, is accelerating the acquisition of market attention.
The war between giants made the smart home market full of gunpowder in 2018. This may be a precursor to the outbreak of the smart home market. In this tug-of-war, the distance of a person can also determine the future position of the company in the smart home field. Next I believe there will be more "bad wars" between Google and Amazon.
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