Three indicators to observe the dynamics of LED lighting industry

Three indicators to observe the dynamics of LED lighting industry

1. Global LED bulb prices continued to decline in January, Europe and the United States due to the promotion of some manufacturers, the price dropped significantly, the price in Asia is relatively stable.

In the month of January, the prices of LED packaging devices in China continued to decline. The medium power products showed a large drop, including 2835 and 5630 with 0.5W.

3. In December, China's LED lighting exports totaled US$1621 million, an increase of 14% year-on-year and an increase of 7% from the previous month. The total export volume hit a record high in a single month. The total export value of 4Q15 LED lighting products was US$4,444 million, a year-on-year increase of 13%, which was higher than the 10% growth rate of 3Q15.

Global LED Bulb Price Changes: LED Lighting Prices Continue to Fall in Europe in January

According to the latest LEDinside retail price survey of LED bulbs by research firm TrendForce, this year (2016), the global average price of LED bulbs replacing 40W LED bulbs fell by 3.3% to US$10.3; instead of 60W incandescent bulbs The average retail price of LED bulbs fell by 2.5% to $14.1. In Europe and the United States, due to year-end promotions, prices of some products have declined. In China, many manufacturers took sales promotions in December 2015. However, due to approaching the Chinese traditional Spring Festival in January, many manufacturers stopped work early and kept holidays, and prices remained stable. In other Asian regions, prices have continued to decline steadily.

In place of the 40W component, the UK continues to show a rapid downward trend, with a drop of 8%, the region with the largest decline. Most of the manufacturers' prices have been reduced, and a small part has seen a large drop. For example, some manufacturers have adopted low-price promotion strategies and the products have seen a large decline. Such as the Samsung 7.2W 490lm bulb lamp, the price dropped to 4.8 US dollars, a drop of 50%; OSRAM 6W 470lm bulb lamp, the price dropped to 8.79 US dollars, a drop of more than 3%. In the United States, prices fell by 4.3% in January. Some of the products, due to promotions, experienced significant price drops, such as CREE 6W 450lm bulbs, which fell to US$8.93, a decrease of 18%. In China since November 2015, it has seen a rapid downward trend in prices since November 2015. However, since January 2016, due to the approach of the Chinese traditional Spring Festival, many manufacturers have advanced holidays and prices have remained stable. In the rest of Asia, prices remained stable.

In place of the 60W segment, the largest decline was in the U.S. region, reaching 4.2%. Some brand manufacturers held promotions and the price dropped significantly. For example, Philips 11W 830lm bulb lamp, the price dropped to 7 US dollars, a decrease of 22%; Sylvania 10W 800lm bulb In the light, the price dropped to $8.49, a decrease of 15%. In Japan, prices fell by 4%, and prices of most products declined. In addition, changes in exchange rates and the listing of some low-priced new products also contributed to price declines. Prices in the UK continued to decline in January, with a decrease of 2.2%. The rest of the region was affected by the exchange rate and the price steadily declined.

Changes in China's LED packaging prices: market transactions declined, and prices of some products decreased significantly

Since the fourth quarter of 2015, the business climate has recovered somewhat. However, due to the Chinese New Year holiday in January, many manufacturers took a holiday in advance, the market transaction volume declined, and the price of some products declined significantly. In January, the price continued to fall in 5630, including international factories such as Samsung, SSC, and LG, with an overall price reduction of 4.9%. 0.5W 2825 devices, the price of various mainstream manufacturers and down to 0.012 US dollars or so, a decline of 3.4%; 0.2W 2835 device due to a larger decline in 2015, the price is close to the cost line, so there is little room for price cuts, in January The price remained stable. Currently, there is still a problem of overcapacity in the LED packaging industry in China. In addition, as the technology advances, the brightness of the chip per unit area continues to increase, and the trend of price decline in 2016 remains unchanged.

China's LED Lighting Exports: Total Exports in December Hit a Single New Month

According to statistics from China Customs, in December 2015, China's total LED lighting exports totaled approximately US$16.21 million, which was a year-on-year increase of 14% and a year-on-year increase of 7%. The total export volume hit a record high in a single month. In the fourth quarter of 2015, the business climate rebounded. In December, many manufacturers adopted promotional strategies to increase sales, and in the short term, market demand picked up.

In general, the global LED bulb prices continued to decline in January, Europe and the United States dropped sharply, the Asian region fell steadily; China's packaging market, market transactions in January fell, some products prices fell significantly, due to excess capacity and other reasons, In 2016, the price of LED devices will continue to decline; in terms of exports, China’s LED lighting exports in December reached a record high in a single month, and the market demand in Europe and the United States has picked up significantly.

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