In recent years, the Chongqing building materials market has sprung up, and the construction of the lighting market has gradually matured in this tide. The rapid development of the building materials market indicates that consumers' demand for home improvement consumption is growing. The formation of the basic pattern of the lighting market has revealed that Chongqing's home improvement consumption has entered a new stage. Lighting consumption is already very much in home consumption. The important position, and the theme lighting market is more favored by more consumers because of professionalism and diversity.
Lighting market enters the era of the heroes
At the end of the last century, Chongqing began to appear in batches of lighting operators. The emergence of Nanping Lighting Plaza opened the era of lighting professional market. At that time, Nanping Lighting Plaza was in a unified pattern. With the sharp growth of home decoration consumption, it is obvious that a large lighting market on the Nanping side has not adapted to the needs of the entire market, and the Oriental lighting has been widely used. The lighting market has emerged in the Jiangbei area, but this has not brought about a revolutionary change in the entire lighting market. According to industry insiders, the formation of the large-scale pattern of the lighting industry in Chongqing has been a matter of more than a year. With the emergence of the lamp-mart, the good lights and the emergence of the Jianmaite Lighting Plaza, the advanced business model and modern lighting The market began to lead the lighting market. The lighting market was distributed in Suizhong, Shapingba, Jiangbei, Yubei and Nan'an, which greatly kept up with the demand of market consumption and formed the basic pattern and rational layout of the Chongqing lighting market.
The theme lighting store has sprung up
In the past few years, the lighting market should be said to be extensive, lacking guidance to consumers. In recent years, there have been many good lights, and Lamps has focused on guiding consumers from the business pattern, business philosophy and market management. The multi-storey lighting city is the first professional store to create themed lighting in Chongqing. Its entire operating concept has revolutionized the traditional business model. Adopting brand management, shopping mall management and market positioning, the company implements a five-certificate access system for products, brands, merchants and manufacturers; it has created a one-stop shopping and free shipping service concept in the main city, and established a customer service center. Merchant representative organizations; strengthen the construction of market websites, and set up market cultivation funds to ensure the development of a benign market.
It is understood that in addition to strengthening the service to consumers, these theme lighting markets are also quite comprehensive for the “services†of the settled merchants: rationally guide the merchants to update their business ideas and ideas, continuously introduce new business models, and introduce new locals. Products to enhance the market's ability to withstand risks.
According to industry insiders, the change of Chongqing lighting market is only the beginning. As the importance of lighting in home decoration is recognized by more and more consumers, how to guide consumption benignly and promote rapid market growth will become merchants and stores. The permanent topic, who masters the consumer's latest consumer mentality, and develops an effective guiding consumption model, who can master the market
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