Dongguan pushes 100 billion LED industry hot

As one of the new energy industries, “World Factory” Dongguan has never given up the LED industry.

The Dongguan Municipal Government's Executive Meeting reviewed and in principle passed the "Measures for Promoting the Development of LED Industry in Dongguan City," and Dongguan will focus on building a LED industry of 100 billion yuan. At the same time, it will cultivate a group of certified core intellectual property rights with continuous innovation and demonstration. Strong innovative companies, the highest award for innovation leading enterprises 1 million.

On April 30, the Shenzhen government suddenly abolished the ongoing LED industry planning. Two cities adjacent to each other in geographic terms have been repealed and one is strongly supported. As a result, the LED industry has caused overcapacity in the network and the government has abandoned the LED industry. Some netizens also believe that Dongguan should reflect on Shenzhen's abolition policy and cannot blindly support the LED industry.

In this regard, the industry believes that Dongguan and Shenzhen's industrial positioning, land resources, marketization degree are not the same, Dongguan has a solid LED industry base, in the current period of development of LED, in the name of the municipal government issued a document to support the LED industry, If this policy is placed in Dongguan, it will greatly encourage the development of the industry.

The New Deal fits Dongguan industry reality

In mid-March of this year, Shenzhen Municipality repealed the "Notice on Printing and Distributing the Shenzhen LED Industry Development Plan (2009-2015)" issued in March 2009 in the form of the "Government Gazette." As the government did not publish any explanations and reasons, it led to the speculation that the LED industry would overcapacity the government to abandon the LED industry.

The day before yesterday, Dongguan introduced the LED New Deal and focused on building a 100 billion yuan industry. "Shenzhen abandoned, and Dongguan support", the two cities to form a stark contrast to the supportive attitude of the LED industry, resulting in an argument on the Internet.

There are many netizens who believe that Dongguan should not introduce such a vigorous supportive policy. The road to Shenzhen's industrial development is worthy of reflection and reference from Dongguan.

"Actually, this comparison is completely unnecessary." Yan Shuai, a researcher at the Dongguan Strategic Emerging Industries Research Center who has many years of research experience in the LED industry, said that when Shenzhen introduced the "Planning" in 2009, it proposed that Shenzhen should be established as a national and even global key. The LED industry R&D and production base also set the development target of industrial scale annual output value of over RMB 130 billion by 2015.

“The speed of this optimistic estimation has not actually been realized. There are not a few LED companies in Shenzhen that are particularly large. There are not too many enterprises with a production value of over 100 million yuan.”

Yan Shuai said that unlike Dongguan’s industrial layout, Shenzhen, which has a developed market, is the most important gathering place for the electronics industry in the country. At the same time, the development of the Internet or bio-strategy emerged industries. With a project that costs hundreds of billions, such an industry is obviously More suitable for Shenzhen, where land resources are in short supply.

Therefore, he believes that Shenzhen's LED industry planning abolition policy can not explain the current industry excess capacity, but the policy is not suitable for the current development of Shenzhen. "Inappropriate policies will be abolished. Shenzhen is now using government and industry associations to guide enterprises and adopt another method to support industrial development."

"And Dongguan is different, Dongguan has a strong industrial base, and now is the key period for the development of LED. The policy issued under the name of the municipal government is a great encouragement to the development of the industry and the regulation of the market." So, this time The support policy introduced by Dongguan, his evaluation is "This is in line with Dongguan's industrial realities, is very correct."

Overcapacity is the downstream low-end enterprise

Is there excess capacity in the LED industry? This is also the focus of the hot debate on the Internet yesterday.

According to Xu Xin, Marketing Manager of Rongwen Energy Technology Co., Ltd., there is no surplus in the LED industry's production capacity. The domestic LED outdoor lighting bidding volume has increased significantly, and the overseas market eliminated the use of incandescent lamps and high-energy-consuming lighting equipment in the public sector. With the arrival of time, domestic and foreign markets still have a very large demand for LED devices.

“Guangdong’s LED industry support is also perfect, so excess production capacity is basically non-existent.” The reason why some people put forward a surplus view, Xu Xin said, because the LED provider's overall level is relatively low, it is difficult to meet the consumer's demand.

"In the newly introduced "Measures for Promoting the Development of LED Industry in Dongguan City," we mentioned support for core technology research projects. This is because there are still many technologies and services in the LED industry at this stage that have not been fully developed. This situation has resulted in Product issues.” However, he said that with the mature technology of LED technology in 2013, it is believed that the development of the LED industry will be very fast, and the potential of the industry is also great.

An unnamed personage inside the industry stated that the development of the LED industry in Dongguan is a problem of excess capacity in the downstream low-end companies. There is no good company in the upstream. Downstream low-end companies can not meet the needs of consumers, product sales can not go out, it also led to the collapse of LED companies in the first two years.

"So, this plan is very specific. It supports upstream companies that have chip and high-end R&D and manufacturing capabilities. That is a more successful plan." The person said that whether planning or business, The positioning of the LED field is always advancing with the times as long as it goes "up".

As the company that can best experience the market temperature, Xu Xin said that the LED industry is still in its infancy, and there are still some unregulated behaviors in the industry. It is urgent for the government to help enterprises improve and establish a fair, open, and healthy competitive market environment. The LED industry is not yet well-developed in terms of technology, effects, and program innovation. It also requires government guidance.

"The introduction of the plan will have a very good guiding role in the development of our new products and new technologies, and it also gives us confidence in the company," he said.