Sohu CEO Zhang Chaoyang: transformation and innovation is very important

On August 13, 2013, the “2013 China Internet Conference CIC” kicked off in Beijing. In the morning session, Zhang Chaoyang, chairman and chief executive officer of Sohu’s Board of Directors, received multiple media interviews.

Zhang Chaoyang stated that Sohu is a diversified company and will strive to become stronger and stronger in multi-line operations in terms of Internet portals based on Sogou and content based on news clients.

-- About "From Media"

The present Internet is more orderly. This is the power of the media and the influence of media marketization. The IT circles in China are very keen and sharp in their observation of the industry. This is something I have not seen in ten years. Sohu is promoting the development of the media.

-- About online video Our "Silk Man" has been produced for 2 seasons, but we mainly focus on buying videos. The current microfilm is very hot. Every Internet station is a movie theater. When the microfilm breaks out, it is also a kind of Chinese-style Hollywood.

People are abandoning television, especially young people, so advertisers will follow users and change, and compete for market share in the online video field.

-- About Sohu's development and transformation Chinese people are the most innovative, and the Internet has also emerged a lot of innovation. As an early portal, Sohu has been more recognized by users than content, so innovation is important to us. The center of the stage is changing, so innovation is our breakthrough. Transformation and struggle are indispensable. Silence and change are the most terrible.

Sohu is a diversified company and will develop in many ways. For example, the portal—sogou, content—the news client APP. We are all doing very well so that we can complement each other, collaborate with each other, and gain more competitiveness in the industry.

- About the upcoming match with Zhou Hongyi is to let everyone think about it. (At the "leadership dialogue" in the opening ceremony today, Zhang Chaoyang and Zhou Hongyi will compete on the same stage)