What magic does NOLO overseas mad at $230,000 in crowdfunding?

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What magic does NOLO overseas mad at $230,000 in crowdfunding? From Baidu VR

[Baidu VR article, reproduced please indicate the source]

As of March 11th, NOLO, a fully immersive VR interactive product produced by Ling Yu Zhikong, a VR interactive company in China, ended the overseas Kickstarter crowdfunding platform with 230,000 USD and 1,683 supporters. It is understood that NOLO has been selected as Project We Love and Project of the Day after being listed on the market, and it only takes 8 hours to raise the target amount.

Projectofthe Day is a sign of Kickstarter's popular project

NOLO finally handed in $231,491 and 1,683 supporters' crowdfunding results

"Affordable" VR Interactive Products

NOLO crowdfunding price is 99 US dollars (about 700RMB), with RiftCat (original price is about 100RMB) can play STEAM VR game. It can be argued that the main reason why NOLO was able to achieve impressive crowdfunding results is that NOLO can adapt both PCVR and mobile VR. At present, PCVR has nearly 10,000 high quality VR content on the STEAM platform, making it an ideal paradise for VR users. Faced with the high price of PCVR hardware, NOLO's price of only US$99 greatly reduced the user's cost of trial, allowing them to play STEAM VR games with their mobile phones and carton helmets. This is very close to the people.

Google developed STEAM VR game Tilt Brush

On the other hand, mobile VR has accumulated a huge user base so far. Compared with PCVR, mobile VR is not only more popular, but also has lower development costs. It has always been a focus of developers. Although mobile VR still does not have interactive content, NOLO's active performance in crowdfunding is enough to attract many developers to develop interactive and more immersive mobile VR content for mobile VR.

Easy to use mobile VR

Portable millimeter positioning system

NOLO uses Polar Traq positioning technology independently developed by Ling Yu Intelligent Control, which is positioned by a combination of optics, acoustics and radio to provide users with 6-DoF position tracking, positioning accuracy of less than 2 millimeters, positioning delay of less than 20 milliseconds, 60 Hertz locates the refresh rate and the 4 x 4 meter positioning range. At the same time, NOLO has a compact size that can be tucked into his pocket. With the base station and interactive handle fully charged, it can provide 4 hours and 7 hours of usage time, respectively.

NOLO family portrait

At present, the VR industry urgently needs more breakthroughs in technology and content, and the active performance of NOLO in KS crowdfunding will become a watershed for the popularity of full immersive VR to C-end users. However, apart from interactions, there are still a lot of problems that VR needs to solve. Only when the hardware and content are available, can the VR industry usher in a real outbreak.

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