Home Appliance Subsidy Leads Butterfly Effect for Consumers 100% Cashing

From June 1st, the central government allocated 26.5 billion yuan to support the expansion of consumption of energy-saving appliances and Other products, and comprehensively launched and promoted energy-saving product policies for air-conditioners, flat-panel TVs, refrigerators, washing machines, and water heaters that meet energy-saving standards. Consumers are buying When eligible 5 types of energy-saving appliances can enjoy subsidies ranging from 70 yuan to 600 yuan. Since the implementation of this plan for more than one month, the home appliance industry has experienced a series of chain reactions under the stimulation of the New Deal. Whether it is factories, stores, or consumers, the energy-saving subsidies for home appliances have triggered a series of butterfly effects. .

Factory - large-scale adjustment of product structure, efficient and energy-saving appliances into the mainstream

During the interview, the reporter learned that, under the stimulus of the New Deal, new changes will appear in the product mix of air conditioners, color TVs, and water heaters. "Air-conditioning is moving toward full DC, LED TVs will replace LCD LCDs, and condensing water heaters will have a rapid increase in production capacity and will occupy a certain market share." A person in charge of a well-known home appliance brand introduced "The subsidy standard for this energy-saving subsidy policy is from 70 yuan. To 600 yuan, but the basic trend is that the higher the energy efficiency ratio of the product to enjoy the corresponding higher amount of subsidies, household electrical appliance product structure adjustment will be imperative."

It is reported that the original intention of implementing the national energy subsidies policy mainly includes stimulating consumer demand in the household appliance market and accelerating the promotion of high-efficiency and energy-saving household appliance products. The direct result of this move is that manufacturers will accelerate the adjustment of product structure. A large number of non-energy-saving subsidies will face delisting, and five categories of home appliances will face a "great cleansing" of product structure.

Stores - a large number of energy-saving machines listed, non-energy-saving machine clearance

The reporter then learned during a visit to a number of home appliance stores in the city that, in accordance with the regulations for energy-saving and people-friendly projects, the energy-saving subsidies are basically energy-efficient products. Taking air-conditioning products as an example, only air-conditioning above the second-level energy efficiency can be subsidized, which means that the three-level energy-efficient constant-speed air-conditioning and three-, four-, and five-level inverter air conditioners currently on the market are all classified as “eliminated”. Ranks.

There is an analysis of the heads of home appliance chain stores: the state hopes to implement more energy-efficient air-conditioning, and non-energy-saving air-conditioners will naturally be eliminated. It is expected that these air-conditioners that are “eliminated” at the earliest this week will usher in the first wave of clearance, especially With three energy-efficient fixed-speed air conditioning and four energy-efficient inverter air-conditioning. Therefore, when a large number of energy-saving models are listed and a large number of non-energy-saving models are cleared, it is expected that the store will usher in a sales peak.

Consumers - how to use energy-saving subsidies

According to the policy of energy-saving products and benefiting the people, “When consumers purchase copies of their own identity cards, sign the subsidies they have received and promise to cooperate with relevant inspection opinions, the promotion enterprises will promptly distribute the subsidy funds to consumers.” However, in the process of actually applying for a subsidy, the specific operation modes of the various home appliance stores are not the same. There are subsidy prices paid, and there are direct cash subsidies.

During the interview, the reporter learned that consumers have different opinions on how to take energy-saving subsidies. Mr. Wang, a citizen who purchased energy-saving appliances, thinks that “the energy-saving subsidies should be cashed out like home appliances.” In the interview, many people who have the intention to purchase energy-saving appliances believe that the home appliance industry often operates various promotional activities. , And the discount rate is not exactly the same, to achieve energy subsidies in the form of minus the sales price, whether the subsidy standard is 100% cashed and whether it is really the buyer's corresponding subsidies are not known, but if the process of purchasing energy-efficient home appliances In addition, the subsidizing unit can truly sell after deducting the energy-saving subsidy based on the actual transaction price, which will be more convenient for consumers.

It is reported that in our city, there are currently home appliance stores subsidized by means of cash, and there are stores that sell by subtracting the corresponding subsidies from the sales price. Consumers can choose according to their actual needs and consumption habits.