On March 15th, 2016 (Tuesday)~17th (Thursday), ROHM, a world-renowned semiconductor manufacturer, will present at the “2016 Munich Shanghai Electronics Show†held at the “Shanghai New International Expo Centerâ€. ROHM will have a booth (Booth No. 2100) in the E2 pavilion to show ROHM the latest products and technologies to the audience.
ROHM booth renderings
As the largest integrated electronics industry exhibition in China, “2016 Munich Shanghai Electronics Show†is the theme of “Welcome to e Planetâ€, with “Semiconductor, Sensor, Connector and Power Supply†as the core, showing the current world of electronics. Industrial hotspot technology and applications. As a comprehensive semiconductor manufacturer with more than 50 years of history, ROMH will bring three key exhibition areas at the exhibition, including many advanced components in the fields of “industrial equipmentâ€, “automotive electronics†and “Internet of Thingsâ€. Integrated solution. It is believed that it will present a unique technology feast for the participants in the "Traveling on the Planet" to witness ROHM's leading position in the fast-growing global electronics industry.
In the past year, the “Munich Shanghai Electronics Show†ROHM booth attracted participants to stop by.
ROMH leads the new direction in the field of "industrial equipment"
Power components and analog power supplies have long been a key component of industrial equipment, and ROHM has been a leader in this field.
This time, ROHM will showcase a variety of industry-standard products in the field of analog power. These include the 80V-class high-voltage DC/DC converter "BD9G341AEFJ", which has been mass-produced. It uses a high-voltage BiCDMOS with a power system process of 0.6μm. As a non-insulated DC/DC converter, it achieves the highest resistance in the industry of 80V. The level of compression; while taking advantage of ROHM's expertise in analog design techniques, the industry's highest conversion efficiency is achieved in 80V class DC/DC converters; not only that, these advantages are fully realized in a simple small 8-pin package. Can reduce the installation area and the number of peripheral components. In addition to analog power supplies, ROHM will also bring ROHM PowervaTIon Ltd.'s digital power technology products, combined with ROHM's extensive analog power ICs, to provide a comprehensive solution for power supplies.
Industrial equipment has always required high reliability and ensures long-term supply. Not only that, but in recent years, like consumer electronics, the demand for energy saving and miniaturization is increasing, and SiC (silicon carbide) power components are key components that can significantly reduce losses during power conversion. ROHM, which has been a technology leader in SiC power devices, will bring "all-SiC" power modules at this show with high-speed switching, low switching losses, high-speed recovery, and the ability to eliminate artifact degradation caused by parasitic diode energization. Features such as high efficiency and miniaturization of low switching loss devices.
During the exhibition, ROHM will hold the “2016 ROHM Power Components Seminar†at the “Shanghai International Expo Center†E4 in the afternoon of March 16th (Wednesday), from the application examples of “Si (silicon) power components. "Introduction and use of SiC (silicon carbide) power components" and "ROHM gate driver series (insulated / non-insulated) features and applications" and other three aspects to bring you industry-leading power elements Device technology, sharing design experience. The event is subject to an online registration system. The deadline for registration is March 10 (Thursday). You can find out more about the event and register online at the following website. Looking forward to your arrival.
ROHM leads the trend of "automotive electronics"
With the development of lightweight, intelligent and electrified automobiles, the global automotive electronics industry has ushered in a golden period of development. In response to the changing trend of this market demand, ROHM has developed a series of automotive electronic products that lead the car to be safe, intelligent and energy-saving in the future. The representative product is the buck LED driver/matrix SW controller series that will be exhibited this time. This product is a dedicated IC that can easily realize the timing turn-on system. It is a fast response buck LED driver that is very suitable for matrix control. "Driver 18391EFV-M", 2 can control the "BD18361EFV-M" of any illumination mode of the MCU, and 3 separate products of the "BD18362EFV-M" which make the design more simplified, can be applied to automotive lamps and timing start system. More ROHM "Automotive Electronics" products will be on display at the show and we look forward to your visit.
ROHM helps the future development of the "Internet of Things"
With the gradual popularization of Internet of Things applications, the Internet of Everything and networking needs are becoming more urgent. Communication analog technology and related cutting-edge components have become an indispensable part of system design, and ROHM has been committed to the development of technology products in this field, contributing to the popularity and development of the Internet of Things.
For the "energy saving" theme that is currently paying attention to various fields, the specific low-power wireless LSI "ML7345/ML7345C" exhibited by ROHM is developed by ROHM's LAPIS Semiconductor for smart meters such as electric meters, gas meters, water meters, and monitoring security equipment. The new product supports multi-band RF (160 ~ 960MHz), so it can support a variety of smart meters around the world, and also achieve the world's top low power consumption. Another Bluetooth® SMART LSI/module "ML7125/MK71251" on display is a product that supports Bluetooth® standard v4.1, which can significantly reduce operating current and average current consumption, and can be widely used in wearables. Equipment, Beacon equipment, and healthcare equipment. Both products have been mass-produced.
In addition to communication technology products, the ROHM also brings a new microcontroller product, the ultra-low power 16-bit microcontroller "ML620500 Series". This product has a complete serial port, which enables multiple module solutions and intermittent operation with multiple Halt modes. It reduces power consumption and is ideal for battery-driven applications and can be applied to industrial equipment and consumer electronics. Different fields.
In addition, ROHM's world's smallest component "RASMID (ROHM Advanced Smart Micro Device) series" has been mass-produced the latest product - 01005 size (0402mm) industry's smallest level TVS diode "VS3V3BxxFS series" will also be at this exhibition Everyone meets. This product contributes to the miniaturization and thinning of the device, and is most suitable for smartphones and wearable devices.
At this "2016 Munich Shanghai Electronics Show", ROHM, which is at the forefront of electronic technology, and LAPIS Semiconductor Co., Ltd., which has the ultimate in energy-saving digital technology, Kionix, Inc., which has ultra-high-precision MEMS technology, and Based on the simulation technology that ROHM is good at, the newly added digital power technology company will fully utilize and integrate its advantages, and will bring you rich products and solutions. In addition, ROHM will also send a strong team of engineers to interact with you and communicate with you on the spot.
Participants are welcome to come to the ROHM booth to interact and interact. We look forward to your arrival!
[About ROHM (Roma)]
Founded in 1958, ROHM (Rom) has been the world's leading semiconductor manufacturer since its initial production of resistors, which has been in production for more than half a century. ROHM's “business purpose†is: We always put product quality first. No matter how difficult it is, we will continue to provide a large number of quality products for domestic and foreign users, and contribute to the progress and improvement of culture.
After more than half a century of development, ROHM's production, sales and R&D networks are spread all over the world. Products cover a wide range of fields, including ICs, discrete components, optical components, passive components, modules, semiconductor applications, and medical devices. In the world electronics industry, ROHM's many high-quality products have been approved and praised by the market, becoming the leading company in system IC and the latest semiconductor technology.
[About ROHM (Roma) business development in China]
As a sales outlet in the Chinese market, ROHM Semiconductor Hong Kong Co., Ltd. was first established in 1974. Subsequently, ROHM Semiconductor (Shanghai) Co., Ltd. was established in 1999, ROHM Semiconductor Trading (Dalian) Co., Ltd. was established in 2003, and ROHM Semiconductor (Shenzhen) Co., Ltd. was established in 2006. In order to respond quickly and accurately to the requirements of the expanding Chinese market, ROHM has built a one-stop system in China that integrates development, sales and manufacturing with ROHM headquarters. As a feature of ROHM, we are actively pursuing sales activities of “close to the customer†and strive to provide thoughtful services to our customers. Since the second half of 2010, the company has added branches in Xi'an, Chongqing, Wuhan and other inland regions. In 2014, it added a new Hefei branch. Currently, there are 19 sales outlets across the country, including Hong Kong and Shanghai. 4 sales companies in Dalian, Shenzhen and 15 branches (branch: Beijing, Tianjin, Qingdao, Nanjing, Hefei, Suzhou, Hangzhou, Ningbo, Xi'an, Wuhan, Dongguan, Guangzhou, Xiamen, Zhuhai, Chongqing). And, the distribution network is gradually expanding.
As a technical base, we have design centers and QA centers in Shanghai and Shenzhen to provide technical and quality support. The design center is equipped with development and design support staff who are proficient in various markets, and can make technical proposals for customer needs in the form of integrated solutions from software to hardware. Moreover, when the product has a bad situation, the QA Center will respond to the appeal within 24 hours.
As a production base, in 1993, a production plant was established in Tianjin (ROHM Semiconductor (China) Co., Ltd.) and Dalian (ROHM Electronic Dalian Co., Ltd.). Production of diodes, LEDs, laser diodes, LED displays, and optical sensors in Tianjin, power modules, thermal printheads, contact image sensing heads, image link modules, LED lighting modules, light sensors, and LED displays in Dalian Production, as the main production base of ROHM, continuously supplies high quality products to China and abroad.
In addition, as part of the social contribution activities, ROHM is also committed to strengthening cooperation with many research institutions and enterprises at home and abroad, and actively promoting the joint research and development activities of industry, academia and research. In 2006, it signed a joint industry-university framework agreement with Tsinghua University, and actively launched an industry-university alliance on the development of cutting-edge technology for electronic components. In 2008, the Tsinghua-Rom Electronic Engineering Museum was donated in Tsinghua University and completed in April 2011. In 2012, Tsinghua University established the "Tsinghua-Roma Joint Research Center", engaged in "optical components, communication broadcasting, biochips, point-of-care tesTIng, power components and systems, sensor-based and Joint research projects such as social infrastructure monitoring of sensor network technology. In addition to Tsinghua University, ROHM also cooperates with many well-known universities in China to produce fruitful results.
Based on the technical strength, high quality and reliability that have been accumulated over the years, ROHM will build a solid cooperative relationship with customers through a solid technical support and customer service system integrating development, production and sales. The company has made positive contributions to improving customer product strength, customer business development and China's energy conservation and environmental protection.
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