The arrival of the 5G era is bound to open a new world, and its pace is bound to come earlier than people expected. The dream of telecom's 5G grand vision began with a smart family. Whether it is possible to open the market through smart home products in the future, it is very important to look at the mode of operation of China Telecom.
At present, affected by the National Development and Reform Commission's "Notice on Organizing the Implementation of the Next Generation Information Infrastructure Construction Project in 2018", as of the beginning of this month, China Telecom has already completed six cities in Xiong'an, Shenzhen, Shanghai, Suzhou, Chengdu and Lanzhou. The 5G pilot base station was opened.
In the 5G era, it may come earlier than people expected.
At the same time, Xiao Bian observed that China Telecom has recently made great efforts to develop smart home series products, and has successively released products such as intelligent voice audio, smart home mobile client APP, smart home open platform, and video calling. Even earlier, China Telecom and Qualcomm jointly held the "2017 Tianyi Smart Eco Expo" with the theme of "only creating the future". The exhibition content extends from the terminal industry chain to the Internet of Things, mobile Internet, and wisdom. Achievements in industrial ecology such as home, car networking, and intelligent hardware.
China Telecom has begun to deploy 5G time bases in this 5G pilot base station and the national communications industry. It is worthwhile to frequently release the news of its smart home series products and expose the muscles of its own Internet of Things.
Smart home and 5G are better equippedSmart homes and the Internet of Things are regarded by many industry celebrities as one of the most promising industries in the world after personal computers and the Internet. As a new generation of connectivity, the Internet of Things has the ability to drive the transformation and upgrading of traditional industries and promote social and economic development. At the same time, the development of Internet of Things technology is also inseparable from the support of new technologies such as 5G communication technology and narrowband Internet of Things NB-Iot. NB-Iol narrowband IoT technology provides the advantages of low power consumption, low cost, and high coverage. 5G communication technology provides faster network speed and the possibility of interconnecting everything.
Therefore, in this 5G pilot base station, the communication industry began to lay out 5G time nodes. China Telecom frequently revealed its own family products. Xiao Bian believes that its purpose should be to prepare for the early stage and seize the IoT smart home market share and voice right as soon as possible.
In the era of the Internet market in the future, it is predicted that telecom operators will surely perish if they do not transform. Therefore, China Mobile has now vigorously developed an independent subsidiary represented by Mi Wei, trying to develop its own Internet digital market through the form of subsidiaries; China Unicom has introduced the Internet enterprise genes such as BAT through the mixed reform, and adopted the backward traffic business model. Self-platformization; then China Telecom's current move, Xiao Bian believes that China Telecom is hoping to drive its own IoT business in the future through smart home business.
However, for China Telecom to open the market through smart home products in the future, Xiao Bian believes that it depends on the operation mode of China Telecom.
First of all, China Telecom compares the e-commerce of Tmall Jingdong and other e-commerce companies. The biggest advantage is that the network, the resources of all the devices that the smart home wants to connect to the network are in the hands of the operators. The optical cats and broadband that are necessary for the Internet can be converted at any time. As a family control center, coupled with the huge number of users owned by operators, the implementation of smart cats, smart voice speakers, etc., can be described as natural.
In addition, the thousands of offline technical maintenance personnel owned by China Telecom can be transformed into offline promotion personnel of smart home systems through simple training. Compared with Tmall Jingdong and other e-commerce companies, they can only promote on the network, telecommunications and other operations. The advantages of the pre-market promotion and promotion of the business are enormous.
Finally, it is the payment of the smart home system. Compared with the complexity of using other brands of products, operators can completely package smart home payment and mobile phone payment, which is convenient and fast, and reduces the learning cost of many middle-aged and old users, which is bound to be more popular.
However, in addition to the advantages, Xiao Bian believes that China Telecom wants to vigorously develop smart homes and there are also some problems.
First and foremost, China Telecom is an operator. It is difficult to collect the operation status of intelligent hardware devices. How to let users pay for hardware. I am afraid that China Telecom can only rely on the transformation of business operation mode to impress users through better service, but as a In the old state-owned enterprise system, the transformation of business operations may not be simple.
Secondly, compared with Internet companies, China Telecom does not have strong cloud computing capabilities. How to obtain data in the operation process of smart home products, analyze user behavior and then accurately serve users is a big problem that China Telecom needs to solve.
In general, China Telecom will coexist in the future development of smart family products, and how to make up for its own advantages while making up for the disadvantages, let us wait and see.
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