It is reported that the world's wearable devices shipped 26.3 million units in the third quarter. In this battle, Samsung missed the top five, and Huawei's share fell to 4.9%. Among them, Xiaomi Fitbit tied for first place.
According to IDC's latest data, in the first quarter of 2017, Xiaomi replaced Fitbit as the new champion in the wearable device market; in the second quarter, Xiaomi held the championship, in the third quarter? Although Fitbit regained some lost ground, it still failed to beat Xiaomi, and the two companies ranked first. Before this year, Fitbit was the first to be deserved.
In the third quarter of 2017, these mobile device companies shipped a total of 26.3 million wearable devices, a 7.3% increase over the 24.5 million units in the third quarter of 2016. If you want to squeeze into the top 5, you must ship at least 1 million devices. In the second quarter, Samsung did not enter the top five, and the third quarter was also unnamed.
Compared with the third quarter of 2016, the share of millet in the third quarter of this year fell by 1.5 percentage points, from 15.2% to 13.7%, because the shipments were reduced by 100,000 units. IDC believes that Xiaomi is different from other companies in that it takes a diversified path, for example, it introduces smart shoes. Xiaomi's shipments are mainly concentrated in China.
Fitbit's share fell from 21.9% to 13.7%, and shipments fell by 1.8 million units. Currently Fitbit is still in the transition period, it launched the first smart watch. Despite this, the status of Fitbit continues to decline, and shipments have fallen for the fourth consecutive quarter.
Looking at Apple, its share rose by 3.0 percentage points and shipments increased by 900,000 units. Apple Watch Series 1 and Series 2 are mature, and Series 3 helps Apple maintain growth. It can be seen that consumers still have a little interest in watches that can be called.
Huawei's share increased by 3.5 percentage points to 6.0%, and Gamin dropped by 0.5 percentage points to 4.9%.
IDC research manager Ramon Llamas pointed out in the report: "Intelligent and basic wearable devices have different development trajectories, which shows that the wearable market is evolving. Basic wearable devices - Fitbit, Xiaomi and Huawei Equipment – ​​laid the foundation for the wearable market, but consumer tastes and needs are shifting toward multi-purpose devices – such as Apple, Fossil, Samsung smart watches – and manufacturers find themselves standing at the crossroads and must adjust Seize the growth opportunities and draw the attention of users."
Overall, the wearable market is still small. Vendors are still in the test period, and they offer a wide range of products, such as fashion accessories and smartphone replacements. The product collects a lot of data behind the scenes, which is why we think that the potential of wearable devices is unlimited, but it is because of this that consumers will be cautious.
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