Recently, Midea Lighting and Japan Toshiba Lighting jointly unveiled, the two sides announced a strategic partnership with "LED lighting products and technology fields". The intensive cooperation between Midea Lighting and Toshiba is another innovation and breakthrough in the United States' active integration with the international community.
Midea Lighting said that the first step in the strategic cooperation between Midea Lighting and Toshiba will first be reflected in industrial design. The newly launched LED products will use a large number of mature Toshiba LED modules, combining the advantages of Midea in industrial design, as well as the advantages of large-scale manufacturing and mature channels, striving to provide LED products with excellent cost performance and promote energy saving in the lighting industry. replace. Secondly, in terms of electrical, the two sides will carry out more in-depth cooperation in LED driving, intelligent control and intelligent dimming.
It is understood that during the period when Midea signed a strategic agreement with Toshiba, Midea Lighting has launched more than 60 new commercial LED products for the market, including LED ceiling spotlights and LED downlights. This batch of LED tube spotlights has many types and specifications. It is equipped with flexible selection of various colors and materials. The light source is deep and adjustable, and the installation is simple and convenient. It can fully meet the needs of various application places of engineering commercial channels. At the same time, with the sale of electrical appliances, it can directly replace the ordinary ceiling spotlights, and is also very suitable for the promotion and use of the home professional market.
Insiders pointed out that Midea's cooperation with Toshiba will achieve a complementary and win-win situation. For the United States, Toshiba's long-term technical strength in the field of lighting, as well as its influence in the international LED lighting market, will help the US LED lighting to advance to the high-end field; for Toshiba Lighting, the impact of the US brand in the country Force, as well as mature marketing channels, will also add to the continued development of Toshiba in China.
Midea Lighting said that the first step in the strategic cooperation between Midea Lighting and Toshiba will first be reflected in industrial design. The newly launched LED products will use a large number of mature Toshiba LED modules, combining the advantages of Midea in industrial design, as well as the advantages of large-scale manufacturing and mature channels, striving to provide LED products with excellent cost performance and promote energy saving in the lighting industry. replace. Secondly, in terms of electrical, the two sides will carry out more in-depth cooperation in LED driving, intelligent control and intelligent dimming.
It is understood that during the period when Midea signed a strategic agreement with Toshiba, Midea Lighting has launched more than 60 new commercial LED products for the market, including LED ceiling spotlights and LED downlights. This batch of LED tube spotlights has many types and specifications. It is equipped with flexible selection of various colors and materials. The light source is deep and adjustable, and the installation is simple and convenient. It can fully meet the needs of various application places of engineering commercial channels. At the same time, with the sale of electrical appliances, it can directly replace the ordinary ceiling spotlights, and is also very suitable for the promotion and use of the home professional market.
Insiders pointed out that Midea's cooperation with Toshiba will achieve a complementary and win-win situation. For the United States, Toshiba's long-term technical strength in the field of lighting, as well as its influence in the international LED lighting market, will help the US LED lighting to advance to the high-end field; for Toshiba Lighting, the impact of the US brand in the country Force, as well as mature marketing channels, will also add to the continued development of Toshiba in China.
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