Philips promotes home cable industry reshuffle

Home cables are mainly used in weak electric wiring systems in buildings. There are mainly two kinds of weak electricity in smart buildings. One is the low-voltage electric energy, such as safe voltage level and control voltage, which is specified by the state, and is divided into AC and DC, and the AC is less than 36V. Below 24V DC, such as 24V DC control power supply, or standby power supply for emergency lighting. The other type is information sources that contain information such as voice, images, and data, such as telephone, television, and computer information.

Low-quality cables harm large home cables as an auxiliary material in home improvement and have not been valued by consumers. At present, consumers are still concentrating on the design of the exterior when they are constructing or decorating their homes. They do not have a reasonable budget for the home network—the “nerve system” in housing. Home decoration of the cable is good, may be in the wall for several decades, once the wire is damaged or aging, light wall hole, remove the newly installed floor, newly paved tiles, spread is basically equal to redecorated , Expensively, not to mention that these wire products without brand quality assurance can even cause fires and cause personal injury.

In the home cable industry, branded messy weak cables mainly include network cables, coaxial cables, and telephone lines. The production process of these cables is simple and the technical threshold is low. At the same time, the production of weak cables requires only 20,000 yuan. With the purchase of a machine, production can be arranged and the funding threshold is low. The technical thresholds and funding thresholds for weak cables have determined that the threshold for entry into the industry is low, the entire industry is in complete competition, and competition is fierce. Therefore, there are many brands in China's weak cable industry, and almost every region and even every city has its own brand in the region. However, the entire industry lacks international brands, not even a national big brand, and the brand concentration is very weak. Most of the brands are not known to consumers, and a large part of the brand product quality is difficult to guarantee.

The painful period of the home cable industry is approaching, and the industry reshuffle is inevitable. Philips has been a well-known international brand for consumers and has entered the home cable industry for 2 years with the goal of “providing smart home total solution experts for Chinese consumers”. time. In the two years, Philips’ market share in the weak cable industry has been rapidly expanding, and its sales have grown in series. Even if China's real estate was severely hit in the past 11 years, in the past, the real estate industry's "golden nine silver ten" became "iron nine copper ten" so gloomy objective environment, the sales of Philips weak cable still reached a growth rate of 200%.

The injection of Philips' new and powerful blood has caused the "labor pain" of this industry, which is in an original competitive state and has a disorderly brand. With the rapid growth of Philips sales and the rapid expansion of market share, the trend of becoming the leader of the weak cable industry has enabled the big and small brands in the industry to keep the original “three-acre area” and launched numerous sales policies one after another. Improve product quality, the industry entered a healthy competition.

In welcoming the arrival of the new year, Zhu Yuanjie, general manager of Philips China Weak Power, said that in the new year, Philips Home Cable Division will continue to break through the sales model of traditional manufacturers, and put forward the "deep distribution" market guiding ideology. Adhering to the guidance of market demand and ensuring the interests of channel members, the agency will provide greater market support for the agents and help them to develop the market faster and more efficiently and strive for a greater market share. This initiative will undoubtedly accelerate the progress of the home cable industry's reshuffle.

The industry reshuffle has enabled weak cable companies to focus on product quality and product upgrades. What is more typical is the continuous emergence of various concept products. The marketing growth of the company exceeds the sales volume. For consumers, the industry reshuffle will bring good news.

110V-220V Timed Dimming Switch Line

110V-220V Timed Dimming Switch Line,Switch Control Power Cable,Extension Cord On Off Switch,Light Socket Extension Cord

ShenZhen Puchen Electronics Co., Ltd. , https://www.szpuchen.com

This entry was posted in on